When you make a product page, you should add as much information as possible – a really good description sells a product.
- Use the short description to include features e.g. ‘Limited Edition Blue Vinyl’ or ‘Buy physical get digital free’.
- The long description should include deeper information. Include an embedded YouTube video (Dimensions: width=”480″ height=”270″).
- Why not add a photograph of your product too? Simply upload your image to the images section and copy the markup across to your product pages.